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Last Updated: Sep 24, 2026

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Oracle 1z1-349 Exam Overview:

Certification Vendor:Oracle
Exam Name:Oracle Eloqua Marketing Cloud Service 2017 Implementation Essentials
Exam Number:1Z0-349
Available Languages:English
Passing Score:Approximately 66% (varies by exam version)
Certificate Validity Period:18 months (typical Oracle Specialist certification validity)
Exam Format:Multiple Response, Multiple Choice
Related Certifications:Oracle Marketing Cloud
Oracle Eloqua Marketing Cloud Service
Exam Price:$245 USD (may vary by region)
Exam Duration:120 minutes
Real Exam Qty:60-75 (varies by exam version)
Recommended Training:Oracle Eloqua Learning Path
Oracle University Marketing Cloud Training
Exam Registration:Pearson VUE Oracle Exams
Oracle Certification Registration
Sample Questions: DOWNLOAD DEMO
Exam Way:Online proctored or onsite at Pearson VUE testing centers
Pre Condition:No formal prerequisite required, but familiarity with Oracle Marketing Cloud or CRM systems is recommended
Official Syllabus URL:https://education.oracle.com/

Oracle 1z1-349 Exam Syllabus Topics:

SectionObjectives
Eloqua Platform Fundamentals- Navigation and setup basics
- Oracle Eloqua architecture and components
Campaign Design and Execution- Campaign canvas and orchestration
- Lead nurturing workflows
Segmentation and Targeting- Segmentation rules and filters
- Dynamic lists and audience building
Contact Management and Data Model- Contacts, accounts, and custom objects
- Data import and synchronization
Assets and Content Management- Templates and asset management
- Emails, landing pages, and forms
Integration and Data Management- CRM integration (e.g., Salesforce)
- Data import/export and APIs
Reporting and Analytics- Campaign reporting
- ROI and engagement tracking

Oracle 1z1-349 Exam: Capable Answers

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The Oracle Eloqua Marketing Cloud Service 2017 Implementation Essentials is Oracle's certification exam for Oracle Eloqua Marketing Cloud Service Implementation Specialist, at the Professional level. Capability comes first; certification displays it. Related credentials include Oracle Marketing Cloud, Oracle Eloqua Marketing Cloud Service.

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Oracle Eloqua Marketing Cloud Service 2017 Implementation Essentials Sample Questions:

Question #1

Your client has a list of tradeshow attendees. You used External Activities to generate campaign responses for those attendees who requested a demonstration. However, the next day your client has noticed that the campaign responses are not showing up in CRM.
What is the reason for this?

  • A. The name of the External Asset does not exactly match the name of the Campaign.
  • B. There are steps missing from the Campaign Canvas.
  • C. The Last CRM Campaign ID was not uploaded onto the Contract Record.
  • D. The data format on the External Asset upload file was after today's date.
Reveal Solution  Discussion  0

Correct Answer: B  🗳️

Question #2

Your customer has the following campaign requirements:
-Display a header image that changes depending on what industry sector the recipient belongs to.
-An email that will only be sent to recipients who attended an offline event.
-An email that will only be sent to recipients who have a valid phone number.
Which three campaign elements should be used to accomplish this?

  • A. A decision element that compares segment membership
  • B. A decision element that compares list membership
  • C. A decision element that compares contact fields
  • D. An email containing dynamic content
  • E. An email containing a query string web link
Reveal Solution  Discussion  0

Correct Answer: A,B,C  🗳️

Question #3

You have been tasked to set up a Custom Object to automatically update linked Contact records whenever a new Custom Object record is created. The desired result is for the Opportunity Amount field's data to be present on the Contact object.
Which setup should you perform to achieve this?

  • A. Set up a Custom Object Record Service for New DataProcessing Step: Save to Contact TableOptional Parameter: Opportunity Amount
  • B. Set up a Custom Object Record Service for New DataProcessing Step: Add to Step in Program BuilderOptional Parameter: Opportunity Amount
  • C. Set up a Custom Object Record Service for Modified DataProcessing Step: Add to Step in Program BuilderOptional Parameter: Opportunity Amount
  • D. Set up a Custom Object Record Service for New DataProcessing Step: Run Integration RulesOptional Parameter: Opportunity Amount
  • E. Set up a Custom Object Record Service for Modified DataProcessing Step: Save to Contact TableOptional Parameter: Opportunity Amount
  • F. Set up a Custom Object Record Service for Modified DataProcessing Step: Run Integration RulesOptional Parameter: Opportunity Amount
Reveal Solution  Discussion  0

Correct Answer: C  🗳️

Question #4

Your client wants to roll out the new scoring model to a limited number of Salespeople to get feedback on the scoring criteria before sharing with all of Sales.
Which two recommendations should you make to your client?

  • A. Use Eloqua security groups to control which Salespeople can see the new lead score during the roll out.
  • B. Sales and Marketing should agree on a date to revisit the scoring model and discuss their feedback and propose changes.
  • C. Do not yet map lead scores to CRM during the roll-out period. Marketing should analyze scored in Eloqua and share scoring reports with Sales for feedback about the new model.
  • D. Map the new score into CRM, and during the roll-out period use CRM views and controls to ensure that the limited group of Sales sees the new score.
Reveal Solution  Discussion  0

Correct Answer: A,D  🗳️

Question #5

You are a Customer Administrator. You create a new campaign and want to restrict who is able to edit, delete, and activate the campaign.
What should you do after saving the campaign?

  • A. From the campaign, edit access from the Settings menu option.
  • B. From the Setup> users area, edit access to Asset Creation in Security Group Overview.
    Reference: http://docs.oracle.com/cloud/latest/marketingcs_gs/OMCAA/Help/SecurityGroups/DefaultAssetPermissions.htm
  • C. By default, only the creator of the asset has full access and no further action is required.
  • D. From the campaign, edit access from the Permissions menu option.
Reveal Solution  Discussion  0

Correct Answer: B  🗳️

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