
Latest Salesforce Marketing-Cloud-Administrator Dumps for success in Actual Exam Oct-2022]
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NEW QUESTION 28
A Marketing Cloud admin is asked to add a set of four tracking parameters automatically to all the links in an email sent via email studio.
Which solution should the admin suggest?
- A. Parameter Manager
- B. Marketing Cloud Connect
- C. Google Analytics 360
- D. AMPscript for Marketing Cloud
Answer: A
NEW QUESTION 29
Northern Trail Outfitters has a mobile app.
Which two products would allow them to send push notifications to customers with their mobile app7 Choose 2 answers
- A. MobilePush
- B. MobileConnect
- C. Journey Builder
- D. Contact Builder
Answer: A,C
NEW QUESTION 30
Northern Trail Outfitters wants to use Synchronized Data Sources to sync Contact data from Salesforce CRM. However, they only want to sync records they would be able to send to reducing the amount of data being brought over.
Which two filtering options could be used when configuring the Contact synced object?
Choose 2 answers
- A. Select all records which have opened an email in the past six months
- B. Select all records with an email address
- C. Select all records which are active in All Subscribers
- D. Select all records where HasOptedOutofEmail is FALSE
Answer: B,C
NEW QUESTION 31
A Contact Delete request has been processed for subscribers who have been sent to previously in a Northern Trail Outfitters account, the action did NOT target all contacts in their account and significant number of contacts which have been sent to remain, Which two data would still exist in the account? Choose 2 answers
- A. Contact data in non-sendable extensions
- B. Contact-specific data at the job level
- C. General tracking data at the job level
- D. Contact data in sendable data extensions
Answer: A,C
NEW QUESTION 32
A Marketing Cloud admin runs the Contacts Counts report and sees there are currently 500,000 contacts in their account. They have a total of 300,000 email subscribers, 200,000 synchronized contacts, and 75,000 mobile subscribers.
Why would the total contact count be less than the total number of contacts from all data sources?
- A. Synchronized contacts are only counted after sending
- B. There are overlapping contacts in each of the channel
- C. Only active email subscriber are counted.
- D. Mobile subscribers are not counted as contacts.
Answer: C
NEW QUESTION 33
When customers use the Marketing Cloud default Profile Center link to unsubscribe it causes users to not receive emails from any other business unit.
What could explain this behavior?
- A. Data in data extensions corresponding to the customer
- B. The user gets Added to a blocklist that causes an Enterprise level unsubscribe
- C. Is removed Business unit unsubscribe setting causes an Enterprise level unsubscribe
- D. The user Is getting deleted from the AN Subscribers list
Answer: D
NEW QUESTION 34
Setup Assistant provides information and resources for configuring a new Marketing Cloud account.
Which two topics does Setup Assistant cover?
Choose 2 answers
- A. Configuring Journey Builder
- B. Managing the Enhanced SFTP
- C. Enabling Mobile Connect
- D. Setting up the Data Structure
Answer: B,D
NEW QUESTION 35
Northern Trail Outfitters has noticed an issue with their sends today.
Which two links in Setup Home could be used to troubleshoot the issue?!
Choose 2 answers
- A. Failed Sends
- B. System Status
- C. Create Support Case
- D. Help and Training
Answer: B,D
NEW QUESTION 36
Northern Trail Outfitters wants to segment audiences based on Sales Cloud data.
Where would their Marketing Cloud admin configure Sales Cloud Objects to be synced and leveraged in Marketing Cloud.
- A. Contact Builder > Data Extensions > Synchronized Data Extensions
- B. Contact Builder > Data Sources
- C. Setup >Data Management > Synchronized Data Extensions
- D. Setup > Apps > Salesforce Integration
Answer: B
NEW QUESTION 37
A customer is developing a new eCommerce section of their website and plans to leverage transactional data in customer journeys.
Which two Marketing Cloud features will support this effort?
Choose 2 answers
- A. Content Builder
- B. Web Analytics Connector
- C. Data Designer
- D. Cloud Pages
Answer: D
NEW QUESTION 38
Northern Trail Outfitters (NTO) uses data extensions for all of their email audiences. A customer reports they unsubscribed several week-end ago, but continue to receive NTO's daily digest at their old address. NTO's Marketing cloud Admin has confidently deleted them from present in the appropriate data extension.
What consideration could account for this behavior?
- A. Data retention settings were incorrect in the data extension.
- B. The data extension was not configured as sendable.
- C. Contact Builder was not configured properly.
- D. The email address in All Subscribers is prioritized.
Answer: D
NEW QUESTION 39
A Marketing Cloud admin wants to create a suppression list for hard-bounced email addresses Where could the details be found?
- A. Run an Account Send Summary Report
- B. Run a Bounce Email Report
- C. Query the Bounce Data View
- D. Query the Send Log
Answer: C
NEW QUESTION 40
Northern Trail Outfitters wants a data model in Marketing Cloud which will prevent them from duplicating, or even triplicating, records.
How should the unique identifier of the data model be setup if the MobilePush and Email channels are used within the same account?
- A. Strategically control the Contact Key values and tie records together across channels using this key.
- B. Use the auto-generated keys supplied by Marketing Cloud at time of record creation for each channel used.
- C. Use a third-party system to identify and delete duplicate Contact Keys.
- D. Strategically control the Contact Key values in Email, but let Marketing Cloud automatically tie records as needed from MobilePush.
Answer: A
NEW QUESTION 41
An email marketing manager is planning to send a promotional email to one million subscribers.
Which data structure should be used?
- A. Publication List
- B. Group
- C. Data Extension
- D. List
Answer: C
NEW QUESTION 42
An email manager was anticipating a test email to arrive in their inbox.
Where in Email Studio should the Marketing Cloud admin look to determine if the test deployed?
- A. My Reports > Administrator Reports > Email Send Report
- B. My Tracking > A/B Testing
- C. My Tracking > Test Send Emails
- D. My Reports > Administrator Reports > Email Sends By User
Answer: C
NEW QUESTION 43
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