(Nov-2023) Latest CRT-550 Dumps for Success in Actual Salesforce Certified
Changing the Concept of CRT-550 Exam Preparation 2023
NEW QUESTION # 12
Northern Trail Outfitters upgraded their Marketing Cloud account which now includes a Sender Authentication Package (SAP), They send regularly 300,000 What should they be aware of with respect to sender reputation?
- A. They should send at least 250,000 messages per month to maintain their sender reputation.
- B. They should have one dedicated IP address for every 100,000 messages send per month.
- C. They should have one SAP for transactional sends and another for commercial sends.
- D. They should have a shared IP since their volume is under 500,000 messages per month.
Answer: B
NEW QUESTION # 13
Northern Trail Outfitters (NTO) wants to use Case data from Service Cloud as part of their current email messaging campaign. They want to import cases that indicate the customer wants someone to contact them after the case is closed. NTO tracks cases with a checkbox field called "Contact Me".
- A. Use Synchronized Data Extensions on the Case Object with a Boolean filter on the Contact Me field.
- B. Use Salesforce Data Extensions and Filter Activities in Automation Studio to import and filter the data.
- C. Create data extensions in Marketing Cloud and import the data from Service Cloud using Journey Builder.
- D. Create Reports in Salesforce filtered by Contact Me equal to True and import using the Import word.
Answer: A
NEW QUESTION # 14
NTO wants to import files at certain standard times, but occasionally a file will be dropped on a Friday if the
30th of the month falls on a weekend.
What is the flow?
Answer:
Explanation:
Triggered Import - user initiated send (not scheduled)
NEW QUESTION # 15
During discovery, the customer outlines data requirements and the anticipated use of Marketing Cloud with the following criteria:
* Customer data will be fully refreshed every night via Import activity from the customer's data warehouse.
* Contact records will be augmented by relational data tables via Contact Builder.
* The customer data file will contain 5M records with 40+ attributes.
* One attribute will house HTML code, 1000 characters max, that will be used to populate Account Access content areas in emails.
* A customer ID will be used as the unique identifier for each contact.
Which statement differentiates the use of data extensions over lists?
- A. Data extensions are necessary for Contact Builder
- B. Data extensions allow for add/update Import activity.
- C. Data extensions can store HTML code as an attribute.
- D. Data extensions support Customer ID to be used as Subscriber Key.
Answer: A
NEW QUESTION # 16
Which three statements are correct about Data Designer? Choose 3 answers
- A. Each attributes group can contain multiple data extensions, and each data extension can include multiple attributes.
- B. Data extensions can be linked to either the contact record or different data extensions, including data extensions from other attributes groups.
- C. Each attribute group can contain multiple lists, and each list can include multiple attributes.
- D. Each attributes group contains one data extension, and each data extension can include up to 50 attributes.
- E. Data extensions should be linked directly to be contact record prior to being linked to different data extensions.
Answer: A,B,E
NEW QUESTION # 17
Northern Trails Outfitters has a contact count of nearly 10 million records. They have noticed slower processing times when sending using Journey Builder.
Which two actions could they take to optimize Journey performance? (Choose 2 answers)
- A. Create a prefiltered, sendable copy of data extensions for each journey instead of using the same entry source.
- B. Include data for decision splits in Attribute Groups in Contact Builder, use contact data rather than journey data.
- C. Use Data Extension Entry Sources with Filters applied to perform segmentation activities for Journey Builder.
- D. Perform large-scale segmentation in Automation Studio before admitting contacts into Journey Builder.
Answer: A,B
NEW QUESTION # 18
Northern Trail Outfitters and its subsidiaries use Sales Cloud and Marketing Cloud to send customers frequest email communications of new products and updates on their portfolios. They have noticed the messages and branding being sent varies greatly and would like to create a bether customer experience.
What extension product should be considered to unify the messaging and branding of these communications while still allowing personalization and timing of campaigns?
- A. Einstein Content Selection
- B. Marketing Cloud Connect
- C. Distributed Sending
- D. Distributed Marketing
Answer: D
NEW QUESTION # 19
A customer wants to import the previous 10 years of customer purchase data in their Marketing Cloud account. Through discovery, it is determined there are over 200 million records they plan to upload via the REST API, and this volume will continue to grow as the current purchase data is added.
Which two questions should be asked for further discovery?
Choose 2 answers
- A. Does their License include support for REST APIs?
- B. How many API calls are included in their License?
- C. Does their License include the Large Data Extensions feature?
- D. Why do they require 10 years of historical data in Marketing Cloud?
Answer: B,D
NEW QUESTION # 20
What statements are correct regarding Attribute Groups?
Choose 2 answers
- A. They link data extensions to subscriber lists.
- B. They link data extensions to contacts.
- C. They link subscriber lists to contacts.
- D. They link data extensions to other data extensions.
Answer: B,D
NEW QUESTION # 21
Northern Trail Outfitters (NTO) account will be used for email communications with its clients and employees. They want to send from two different subdomains, so they have delegated e.nto.com as their SAP domain and mail.nto.com as an additional Private Domain.
Which statement describes how this will impact the account?
- A. Links within emails will be wrapped with e.nto.com, but images within Content Builder will use mail.nto.com.
- B. Links within emails will be wrapped with the same subdomain used for the From Address within the Sender Profile.
- C. Links within emails will be wrapped with mail.nto.com, nut images within Content Builder will use e.nto.com.
- D. Links within emails will be wrapped with e.nto.com, and images within Content Builder will use e.nto.com
Answer: D
NEW QUESTION # 22
A user in the MC wants to use salesforce custom object data for segmenting and personalization.
How should the consultant approach this requirement?
- A. Export report data from the sales cloud and import into a marketing cloud synchronized data extension.
Use a filter activity to produce a sendable data extension. Create an email send activity in Automation Studio - B. Create a custom report type that contains the contact or lead ID, email address, and custom object data, then from the marketing cloud, import into a Salesforce Data extension. Use AMPScript in the email to call data
- C. Map the custom objects to the profile center and use the email editor to insert the custom data. Create a user-initiated send to associate the email to the largest audience and return tracking data.
- D. Sync contact and custom objects with Data Stream and send from Synchronized Data Extension with Salesforce email send. Ensure there is a lookup relationship to a contact or lead record.
Answer: B
NEW QUESTION # 23
Northern Trail Outfitters wants to encourage customers who made a purchase on their website without leaving a review to come back and review their purchase. They want to use Journey Builder to automatically inject contacts who meet these criteria into a Journey.
What product should be recommended?
- A. Web Analytics Connector
- B. Data Studio
- C. Audience Studio
- D. Google Analytics 360
Answer: B
NEW QUESTION # 24
Northern Trail Outfitters is having their regional supplier conference and wants to allow attendees to request event-specific safety notifications, schedule or room changes, and surprise pop-up sessions.
Which solution should they use?
- A. Existing Email Event Notification Subscription
- B. Keyword opt in and SMS Messaging
- C. Smart Capture and Triggered email messaging
- D. CloudPages opt in to Event Journey
Answer: C
NEW QUESTION # 25
A daily deal website is concerned with their sender reputation and needs consistent visibility into subscribers who report their email as spam.
How can they determine which subscribers reported their email as spam so they can flag those records in their customer service database?
- A. An automation that generates the Unsubscribe Event Extract.
- B. An automation that queries the Unsubscribe data view.
- C. An automation that queries the Complaint data view.
- D. An automation that generates the Complaint Tracking Extract.
Answer: C
NEW QUESTION # 26
A user receives a message stating that there is an error binding data bound member when testing an Entry Event in Journey Builder.
What can a user do to ensure that contacts enter this interaction successfully based on the error message?
Choose 2 answers
- A. Import new subscribers to the All Subscribers table.
- B. Select a source DE with a root relationship to the contact.
- C. Make sure the contact is above the High Water Mark on the source data.
- D. Fire the event in both Automation Studio and the Entry Event.
Answer: B,C
NEW QUESTION # 27
A new Marketing Cloud (MC) customer wants to now implement a Sales Cloud instance to go along with their MC Instance. The MC instance has been live for a year now, where the primary key for records has been the Email Address.
Which two options would prevent the customer from duplicating records? (Choose 2 answers)
- A. Purge the current records and carry on with new keys sourced from Sales Cloud.
- B. Continue as normal, as Marketing Cloud contact Models will dedupe keys by Email Address.
- C. Get existing records updated with new Keys sourced from Sales Cloud instance.
- D. Identify what key the customer wants and have the MC Contact model control it.
Answer: C,D
NEW QUESTION # 28
Northern Trail outfitters needs to reduce the amount of work when managing messages to customers, but cannot add any more personnel due to budget constraints. There has been an increased number of customer purchases on their website, and the team currently sends batch order confirmations.
What solution will decrease manual workloads on the team and will improve their customers' experience?
- A. A triggered automation to send emails to customers who have made a purchase
- B. A user-initiated message to send an email to customers who made a purchase daily
- C. A triggered message to send an email as soon as a customer completes a purchase
- D. A scheduled automation to send emails to customers who made a purchase daily
Answer: C
NEW QUESTION # 29
A customer wants to import the previous 10 years of customer purchase data in their Marketing Cloud account. Through discovery, it is determined there are over 200 million records they plan to upload via the REST API, and this volume will continue to grow as the current purchase data is added.
Which two questions should be asked for further discovery?
Choose 2 answers
- A. Does their License include support for REST APIs?
- B. Does their License include the Large Data Extensions feature?
- C. Why do they require 10 years of historical data in Marketing Cloud?
- D. How many API calls are included in their License?
Answer: A,C
NEW QUESTION # 30
Northern Trail Outfitters recently purchased Marketing Cloud to start running cross-channel campaigns. They are looking for guidance on which value to use as the subscriber key.
Which two options should the consultant recommend? (Choose 2 answers)
- A. Mobile Device ID
- B. CRM ID
- C. Loyalty Program Number
- D. Email
Answer: A,B
NEW QUESTION # 31
Northern Trail Outfitters wants to import their Sales Cloud data into Marketing Cloud to leverage it within Journey Builder. They have approximately 10 million customers and the data needs to be available with a delay of no more than 30 minutes. Only customers where the consent checkbox is selected in Sales Cloud should be imported, which represents approximately half of their customer database What should they implement?
- A. Import from Salesforce Report in Automation Studio
- B. Event Data from the Entry Event in Journey Builder
- C. All Subscribers, since these are synchronized in real time
- D. Synchronized Data Extensions with a filter
Answer: D
NEW QUESTION # 32
Northern Trail Outfitters has acquired a new company and is importing customer data to Marketing Cloud. They want to ensure commercial emails are not sent to email addresses who have previously opted-out.
Which feature should they use?
- A. Auto-suppression List
- B. Exclusion List
- C. Exclusion Script
- D. Suppression List
Answer: D
NEW QUESTION # 33
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